Privacy Policy

Concept 4 Ltd is committed to maintaining the accuracy, security and privacy of your Personal Information (as defined below) in accordance with applicable Hong-Kong privacy laws. Accordingly, this Privacy Policy applies to all Personal Information that we collect, use and disclose.

“Personal Information” is information about an identifiable individual, or information that allows an individual to be identified. We, or third parties providing software or hosting services to us in connection with this website (www.concept4.net) and our practice, may also collect aggregated information about you which does not identify you and which is not considered to be personal information.

By using this website, you are consenting to the contents of this Privacy Policy. If you choose not to consent, please do not use this website.


A cookie is a small computer file or piece of information that may be stored in your computer’s hard drive when you visit a website, including ours. Websites often use cookies to improve functionality, and in some cases, to provide visitors with a customized online experience.

Cookies are widely used and most web browsers are configured initially to accept cookies automatically. You may change your Internet browser to prevent your computer from accepting cookies or to notify you when you receive a cookie so that you may decline its acceptance. Please note, however, that if you disable cookies, you may not experience optimal performance of certain websites.

Our website was built with and continues to make use of software provided by WordPress, which uses cookies on its customers’ websites to make them run effectively and give website visitors the best experience. With regard to our use of WordPress, we invite you to read their privacy policy. Please note than these policies are subject to change without notice to you.

Our website also uses Google Analytics to measure website and page visits, and other such metrics, and Google Analytics also uses cookies. Regarding its software’s use of cookies, Google has written the following: “As a user navigates between web pages, Google Analytics provides website owners JavaScript tags (libraries) to record information about the page a user has seen, for example the URL of the page. The Google Analytics JavaScript libraries use HTTP Cookies to “remember” what a user has done on previous pages / interactions with the website.” You can view Google’s privacy policy and terms of conditions here. Please note that Google’s policies are subject to change without notice to you.


We may collect and store your email address in two ways: (1) if and when you sign up for our email newsletter; (2) if and when you contact us through the contact form or by emailing one of our email addresses listed on the site. In both cases, your email is collected and stored.

(1) With respect to the newsletter, as you may anticipate, if you sign up by submitting your email, we may from time to time send marketing, promotional, or other email communications to you. We use Mailchimp Email Campaigns to manage our email newsletter. In this process, we and/or Mailchimp may collect certain information such as the date/time you first opened our e-mail communications, the number of times you open our e-mail communications, the number of click-throughs per article, total click-through activity on the contents of our e-mail communications and compile generally the related statistics. We and/or Mailchimp may combine and/or store any such information to manage and improve email communications to you.

In the newsletter emails we send out, we will include an option to unsubscribe if you decide you do not want to receive any future marketing or promotional emails from us. There will also be an option to update your email newsletter preferences (e.g., the email address that receives the newsletter). Once again, with regard to our use of Mailchimp’s software, we invite you to read their privacy policy. Please note that Mailchimp’s policies are subject to change without notice to you.

(2) With respect to the contact form, or direct emails, visitors, such as yourself, may voluntarily submit Personal Information – such as, but not limited to, your name and email address – to us for purposes such as asking a question or obtaining information. This information is collected to facilitate communication, and once collected, it is generally kept as long as necessary for record-keeping or future communication purposes.


Please note that Internet communications are vulnerable to interception, use, and/or alterations by persons other than the intended recipient. While we have implemented certain safeguards to reduce this risk, Internet transmissions to and from us (or anyone, really) are still vulnerable. If you choose to communicate by means of the Internet, you do so at your own risk.


Our website may contain links to other websites, including third party sites, that are not governed by this privacy policy. Our privacy policy will no longer apply once you leave our website. Additionally, we are not responsible for the privacy practices employed by third party websites. Therefore, we suggest that you examine the privacy statements of those sites to learn how your information may be collected, used, shared and disclosed.


We may, without notice to you, modify or supplement this Privacy Policy at any time, and apply the changed policy and practices to all Personal Information that we hold. If we make a change to this Privacy Policy, we will post such change on our website, presumably here on this very webpage. As such, we encourage you to review this Privacy Policy periodically.


We do not target or purposely offer any services to EU data subjects. In the event, however, that we inadvertently process or collect any information regarding EU data subjects, we will adhere to the Directive of 1995 and the GDPR from May 25, 2018 regarding the collection, use, and retention of Personal Information from EU member countries and Switzerland. This privacy policy has been updated in accordance with the GDPR and aims to strengthen the rights of individuals to manage personal data held on them.


If you have any questions, concerns or requests regarding our Privacy Policy, you may contact us at the email address and/or phone number below and we will endeavour to assist you as best as we can.

Email: hello@concept4.net

Phone : + 852 3691 8748