While the #maximalism trend is gaining traction, there is a counter-trend in beauty: โNew Minimalism.โ This movement caters to consumers seeking to rely less on salon-based treatments.
Incoming โ the manicure at home! Brands have an opportunity to meet this demand by offering cuticle care that helps customers achieve salon-quality results. These offerings provide a simple and quick way to pamper oneself, delivering a touch of luxury in any routine.
Summer Advent: Glimmers of Joyโจ Our Glimmers Advent is a curated collection of micro-moments designed to uplift and inspire, serving up doses of dopamine whenever you need them. In a world full of challenges, these glimmers remind us that happiness can be found in the little things. Brands have a unique chance to integrate this […]
โ๏ธ Weโre en route to Makeup to Paris! Advent calendars are no longer confined to the holiday season; they celebrate moments throughout the year! Hereโs why brands should consider investing: 1) ๐๐ฑ๐๐ฅ๐ฎ๐ฌ๐ข๐ฏ๐ ๐๐จ๐ฅ๐ฅ๐๐๐ญ๐ข๐๐ฅ๐๐ฌLimited-edition calendars create excitement and become keepsakes that both loyal and new customers would love to collect. 2) ๐๐๐๐ง๐ข๐ง๐ ๐๐ฎ๐ฅ ๐๐ข๐๐ญ๐ฌBy focusing on sustainability […]
Making skincare a real treat! The beauty industry is buzzing with sensory marketing, serving up food-inspired products youโll want to devour! By engaging multiple sensesโsight, smell, and touchโbrands create memorable experiences that deepen connections. Gen Z is leading this edible beauty trend, craving bold, multi-sensory products that spark joy and showcase individuality. They love food-infused […]
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